Listing provided courtesy of Ivester Jackson Christie'sMLS# 100562122MLS Provider
  • 98 days on site
  • 150 views

Your iconic Southport estate offers a rare opportunity to own one of the most distinguished homes on East Bay Street. Perched high above the Cape Fear River, your home captures sweeping water views and places you just a short stroll from Southport's waterfront, restaurants, boutiques, and marina. Originally a summer retreat for North Carolina Governors, this contributing property to the Southport Historic District has been masterfully restored to honor its architectural heritage while incorporating the comforts and systems expected in a luxury residence. Whether envisioned as an extraordinary private home for an affluent retiree, a legacy property for multi-generational living, or a boutique inn, the flexibility and pedigree are unmatched. Spanning 6,025 square feet across three finished levels, including a 1,645-square-foot lower level with multiple private entrances, the residence offers six bedrooms and five-and-a-half baths. This thoughtful layout is ideal for hosting extended family, accommodating live-in caregivers, or creating private guest suites. Nine fireplaces, soaring ceilings, heart pine floors, intricate moldings, and Southport's signature bow detailing reflect the craftsmanship of a bygone era. A dramatic central rotunda creates a memorable sense of arrival and anchors gracious formal living and dining rooms designed for elegant entertaining. The fully remodeled kitchen blends timeless character with high-end appliances and refined finishes. Many bedrooms enjoy fireplaces, strong natural light, and captivating river views. One of the home's most enchanting lifestyle features is the broad front porch, where you can watch ships pass on the Cape Fear River, walk to dinner in historic downtown Southport, and return home for sunset cocktails with cooling coastal breezes. The beautifully landscaped grounds are framed by mature live oaks and feature irrigation, a pond with water feature, French drains, river rock accents, decorative brick parking, and new picket and privacy fencing. Recent improvements include a full kitchen remodel, complete renovation of all bathrooms, refinished heart pine floors, updated lighting, Low-E storm windows, rebuilt side porch with metal roof, 2025 reconstructed upper balcony with new French doors, whole-house Generac generator, Rinnai tankless water heater, Halo whole-house filtration system, nine Mitsubishi mini-split systems, updated electrical service, new natural gas line, and full sewer replacement. Known historically as The Brunswick Inn & previously operated as a successful bed and breakfast, the property offers a renewable special use permit through the City of Southport. Application information is available from the listing agent. Select furnishings are negotiable, presenting a turnkey opportunity to own a landmark residence where history, hospitality, and coastal elegance converge.

Source: Hive MLS, MLS#: 100562122

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  • Property Type
    Residential
  • Lot
    0.24 acres

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  • Median Age
    59
  • Population Density
    243
  • College Educated
    46%
  • Estimated Median Income
    $69,291
  • Estimated Total Home Owners
    8,245
  • Estimated Total Renters
    1,606
  • Owner / Renter Divide
    84% / 16%
  • Estimated Average Household Size
    2
  • Total Population
    22,421
  • Community data courtesy of LiveBy, Inc.

Owning this Home

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* All calculations are estimates and provided by Reliance Network, for informational purposes only. Actual amounts may vary. ** Assumes 6.50% APR, 20% down payment, and conventional 30-year fixed rate first mortgage. Rates cited are for instructional purposes only; current rates are subject to change at any time without notice. You should not make any decisions based simply on the information provided. Additional required amounts such as taxes, insurance, homeowner association dues, assessments, mortgage insurance premiums, flood insurance or other such required payments should also be considered. Contact your mortgage company for current rates and additional information. Any mortgage broker or insurance agent that may appear is independent and is not affiliated with, endorsed by, or provided by the MLS.

Life at 301 E Bay Street


Schools


School data courtesy of LiveBy, Inc.
Ratings are based on a scale of 1-5, with 5 being the highest rating and 1 being the lowest rating. The schools displayed on this website are for informational purposes only and may not represent a complete or up-to-date list. School assignments are subject to change and should be verified directly with the local school district. Please contact the appropriate school district to confirm school zoning and enrollment eligibility for this property.

History

Date Event Value Agent
4/23/2026Source: Hive MLS Price Reduction
$2,799,000 -12.5%
3/23/2026Source: Hive MLS Added to Database
March 23, 2026
12/3/2025Source: Hive MLS Added to Database
December 03, 2025